Designed around controlled access, separation and review.
We treat advertising and seller information as business-confidential data and design our workflow to minimize unnecessary exposure.
Authorized sources
Amazon information used in our workflow is obtained from authorized Amazon interfaces and APIs available to the relevant advertiser or seller account.
Account-level separation
Advertiser credentials and account-specific datasets are maintained as separate inputs so information from different businesses is not intentionally mixed in analysis or execution.
Human review
Advertising changes are not implemented automatically without an authorized advertiser review and approval step.
Limited purpose
Data is used for reporting, performance analysis, campaign-management support and related internal business operations.
Operational principle
We favor controlled, auditable workflows over opaque automation. Where recommendations are generated programmatically, the advertiser retains decision authority over campaign changes.